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Excel for Marketing Managers (Excel for Professionals series) | 
enlarge | Authors: Ivana Taylor, Bill Jelen Publisher: Holy Macro! Books Category: Book
List Price: $24.95 Buy New: $16.16 You Save: $8.79 (35%)
New (14) Used (6) from $16.16
Sales Rank: 435893
Media: Paperback Pages: 150 Number Of Items: 1 Shipping Weight (lbs): 1 Dimensions (in): 10.9 x 8.5 x 0.7
ISBN: 1932802134 Dewey Decimal Number: 005.54 EAN: 9781932802139 ASIN: 1932802134
Publication Date: January 1, 2006 Availability: Usually ships in 1-2 business days Condition: Absolutely Brand New & In Stock. 100% 30-Day Money Back. Direct from our warehouse. Ships by USPS. 1+ million customers served-In business since 1986. Happy Customers is Our #1 Goal. Toll Free Support
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Product Description
The most powerful Microsoft Excel features that can be used to sort through data to produce meaningful marketing analyses are outlined in this manual. Marketing managers will learn the math functions to produce budgets and forecasts, and how to use survey analysis to quickly spot trends using pivot tables and other analysis tools. Ideas for launch schedules, life cycle management, and other date-related information are also presented.
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